Wednesday, October 2, 2013

The Inside Story of the Collapse of BlackBerry

The Globe and Mail fills in the details of a great company's collapse.

The Globe and Mail has a fantastic article on the decline and fall of BlackBerry. It’s so deeply reported that it’s no surprise there are three names on the byline: Sean Silcoff, Jacquie McNish and Steve Ladurantaye.

The overarching explanation of what happened, we already know: BlackBerry maker RIM failed to evolve at anywhere near the speed required in the post-iPhone area, and stopped making good devices. But the story, which includes quotes from a new interview with RIM founder Mike Lazaridis, is the closest thing I’ve seen to the tale told from the inside.

This bit captures the tone-deaf hubris that did RIM in:


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